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Yes, Your Customers Want AV-as-a-Service!

We have been talking a lot lately about the benefits of embracing the AV-as-a-Service business model. But, this is not a new concept, it is just fairly new to the AV space. ā€œCustomers are already consuming other technology that way, … Read More

Why Integrators Should Pivot to a Managed Services Provider Business Model

Why does NSCA put such a focus on what IT VARs are doing, and the managed services provider business model that prevails in the IT space? One question that NSCA often gets from integrators is, “It seems you are steering … Read More

Would You Rather Increase Revenue, or Reduce Costs?

It takes about $100 of revenue to add $10 of profit, but it only takes $10 of cost savings to add $10 of profit. So, would you rather increase revenue, or reduce costs? Sales Executives generally think their role is … Read More

Top 5 Benefits of Selling As-A-Service through Financing

Our partners at GreatAmerica Financial Services commissioned a 3rd party research firm to conduct a survey with 194 C-level partners at MSPs and UC Solution Providers. While a variety of information was collected, perhaps some of the most notable is what … Read More

Solutions360 and D-Tools Create the Foundation for Outstanding Customer Experiences

Solutions360 and D-Tools share a common vision to help integrators increase productivity, efficiency and standardization. From the first interaction with a new customer to the final service touch point, you want the design and engineering experience to be seamless and … Read More

How Do You Get Your Sales Team to Sell as-a-Service?

There has been a lot of discussion in the integration industry about the need to develop services revenue, and embrace new business models, in order to remain relevant. At InfoComm, Chad Sowers, Director of Business Development at GreatAmerica Financial Services … Read More

From Service to Support

Service is the act of doing. While support is the act of doing with the interest of your customerā€™s success in mind. The evolution of service to support is a really hot topic with technology integrators these days. There is … Read More

Using As-A-Service to Sell More Hardware

A blog entry based upon an article from our partners at GreatAmerica Financial Services There is no way around it. If As-A-Service wasnā€™t the ā€œthingā€ before, 2019 is the year of As-A-Service for Managed Service Providers, UC providers and Audio … Read More

Managed Services: What Are You Waiting For?

Itā€™s tough for AV integrators to make money selling expensive gear, but thereā€™s a better way for them to maintain a close relationship: managed services. Bob Lobascio, Nick Points and Josh Shanahan talk about recurring revenue at the 2018 NSCA … Read More

Does Managed Service Demand Exist for AV Solutions?

  By Chuck Wilson In a recent Twitter debate, I was challenged on a statement I made in this article, recently published in Commercial Integrator. In this piece, I said that until AV companies have the right people in place, they … Read More